Twitter at 8 dollars per month: the new subscription set up by Elon Musk to certify his account

Twitter users will soon be able to obtain the blue certification badge by paying a monthly subscription.

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In a tweet he posted on Tuesday, November 1, the new boss of Twitter announced a new offer to have your account certified on the platform: “ The current system of lords and peasants, with those who have the blue tick and those who don't, is bullshit. Power to the people! Blue for $8 a month ».

This subscription should also allow the limitation of advertisements on Twitter, or 90% of its income. This new paid subscription is in addition to another set up since last year. This is for Elon Musk to diversify the platform's revenue and encourage more users to adopt this program.

A multi-benefit subscription for $8 a month…at first

Credit: Duncan Hull/Wikipedia

Thus, for 8 dollars per month, any Twitter user will be able to obtain the much desired blue badge as an account certification. A way to officially authenticate someone's identity on Twitter. That's not all, since Elon Musk indicated that this program would have many advantages: longer audio and video messages, tweets that appear in priority in search feeds and ' twice as much advertising ».

For this, the billionaire plans to merge the Twitter Blue offer (at $5 per month for more comfortable browsing) and this new program to obtain blue certification. The Twitter boss adds that “ it will also bring revenue to Twitter to reward content creators ».

For the moment, this blue authentication badge mainly applies to personalities, whether political, cultural or sports, or to companies. We find this identification process on Twitter but also on Instagram for example.

A tariff specific to each country must still be adjusted.